What makes a good design? This question can hardly be answered universally. For us, another answer is more important anyway. Namely, the one that fits your very specific needs.
Your design agency for distinctive appearances
For us, design goes far beyond the mere creation of a company's visual appearance. Our design services include a whole range of design-related services: from branding, with which we give your company's corporate identity (CI and CD) a face, to illustrations for the creative appearance on all advertising media, to interface design for the user-friendly and consistent design of user interfaces. What all our design services have in common: They are based on well-founded design concepts, ensure a high level of recognition among your customers and are in line with your company's corporate identity. We will be happy to show you what effect a well thought-out design can have on brand positioning, printed matter such as brochures, or even presentations in the online world. Together with you, we create appearances that focus on your strengths and leave an unmistakable impression on your customers.
The website has become the most important medium of digital communication.
Is your website still up to the increasing design demands of your customers? Do you simply offer your customers facts online or do you create a holistic experience for them? As a creative web agency, we support you in the visual as well as the functional and structural design of your website. With aesthetic and user-friendly web design as well as state-of-the-art web programming, we make your brand a digital experience.
Useful and beautiful. What are the requirements for the functionality of your website? Web design also follows the principle "form follows function". That's why we first work with you to define which functional elements need to be integrated to achieve your goals. Whether you need a web store or a login area, whether you are planning a product filter or a configurator: we design the dynamic functions to be appealing and user-friendly.
Brands and trademarks
Screen design for brands. Bring the quality and aesthetics of your brand to the surface. Our web designers are graphic and brand specialists: Their passion is to structure information clearly and present it in an appealing way. We give your web presence an individual face that makes your corporate identity come alive - with great attention to detail. From the design of screens and icons to animations and videos - with an integrative design approach, we ensure that your website appeals to all the senses. With us, you don't get a standard off-the-shelf solution, but tailor-made, functional web design.
Make the identity of your company tangible. Strengthen your positioning.
Brand design makes the values behind a brand tangible. The entire visual appearance of a company, from the logo to the typography to the appearance in digital channels, is part of this subarea of marketing. In addition, brand design can include packaging, surfaces, fragrances and other design elements such as spatial experiences. However, the goals behind truly successful branding are the same in every case: To visualize one's own personality, to clearly distinguish oneself from one's competitors, and to achieve recognition among existing and potential customers.
Responsive web design
It fits always and everywhere. Surfing the Internet has become a mobile affair. Thanks to mobile devices such as smartphones, tablets, laptops and co., we are now online not only on the stationary computer, but also on the sofa and on the go. mprofi as an agency designs your website so that it adapts to the user's device and is optimally displayed on a wide range of screen sizes.
Usability / User Interface Design (UI)
the user interface of a website, an online store or an app is the human interface. Its design is decisive for the acceptance and satisfaction of the users. Lay the foundation for user-friendly operation of your website with a well thought-out web design concept. Ensure that your users reach their destination quickly and easily, even with complex content. An individual, intelligent interaction concept for your user interface is developed together with you. In doing so, we reduce complexity. We concentrate on the essentials. We visualize our concepts with the help of wireframes. These visualize the most important interactions, the navigation, the basic layout as well as basic screen elements. They are not yet worked out to the last detail.
Brand communication on the Internet is evolving rapidly. And it is successful when it takes into account the way people use the web. We understand the people, we understand the technologies and we understand your business. We combine analytical and creative thinking and action to design successful web presences. We design and implement effective web concepts with branded content for you - using our proven mix of digital, advertising and editorial expertise. Of course, we also advise you on integrating your website as part of a long-term campaign strategy or using it as a central hub for many different touchpoints.
Or: How complex systems become simple. When the first computers found their way into households, they were not yet child's play to operate. The complexity of the systems and the cryptic commands posed high hurdles that were not easy to overcome. Today, the use of digital devices has become a matter of course for most people. Thanks in part to developments in the field of interactive design, smartphones, notebooks and the associated software solutions can be operated so easily and intuitively. Together with you, we are continuously driving these developments forward.
When the use is an experience! It goes without saying that a website or app should look good. But whether it's really any good only becomes clear when it's used and when people interact with it. Taking the user's perspective is therefore crucial when developing digital applications. Putting yourself in the user's shoes. Exploring his or her needs and requirements. And taking into account the fact that there is not just one user, but as many users as possible with different characteristics. This is how digital solutions are created that are convincing - during use and beyond.
Aligning digital products with users and their long-term commitment to the product! User experience design is about digital products such as websites and apps. The focus is not primarily on visual design, but on the user experience (UX), i.e. the user experience before, during and after product use. The design of the UX is therefore of fundamental importance and determines whether digital products are enjoyed or not. In addition to the active user experience, emotional aspects also count, because customers engage with a product for some time before they buy and use it. For this reason, we at mprofi do everything we can to optimize the user experience across the entire customer journey: From the initial gathering of information about a product to its ongoing use and associated support. Design and experience must meet expectations! User expectations are continuously rising due to technological advances and increasing competition in many industries. A positive user experience is more important than ever to be able to offer contemporary and sustainable products and services. Through an intensive examination of your target groups and customers as well as your offer, we support you in this process. In this way, we succeed in making the usability user-friendly across all touchpoints. The result is satisfied customers who enjoy interacting with you and remain loyal to your company and your products over a long period of time.
Clarify requirements and expectations through analyses! Extensive analyses are a prerequisite for professional UX design with optimal information architecture. We clarify the user behavior of your target group with the help of user research. In doing so, we use various personas. These are bundled characteristics of different potential users to clarify expectations and requirements. Based on these findings, we derive visualizations of websites and applications, which are then subjected to intensive testing. The insights gained from this in turn form the basis for further optimization in the area of user experience and ultimately for a concept that is truly convincing - both from the user's and the company's point of view. Added value that pays off: Design for User!The benefits of a comprehensive design process are manifold and pay off for you in the long run. Benefit from an optimal interaction design of your website or application, which has been proven in several usability tests. The functionality of an appropriately designed visual platform will enable users to easily obtain the exact information or find the products they need. A satisfying user experience results in a more positive perception of the company and its offerings, which in turn has a positive impact on buying behavior. In this way, a design that aims at the principles of an optimal user experience (UX) effectively and sustainably leads to more success for your company.