Marketo - Your customized Marketing Automation solution
Adobe Marketo products deliver measurable results from acquisition to retention that keep customers coming back. Marketo Engage leverages rich behavioral data, built-in intelligence, and detailed customer journey diagrams, among other capabilities.
In today's digital world, it is essential to develop effective and personalized marketing strategies in order to compete. Our digital agency helps B2B companies successfully implement Marketo Marketing Automation and CRM to give you the edge.
Marketo as a marketing automation solution
Marketo is a powerful and flexible marketing automation solution designed specifically for B2B companies. With Marketo, you can automate, personalize and optimize your marketing activities to achieve better results and save valuable time. The platform offers a wide range of features, including email marketing, lead generation, lead scoring, CRM integration, social media marketing, webinars, and more. By integrating Marketo with your business processes, you can make your marketing more efficient, understand your customers better, and achieve a higher conversion rate.
As an experienced digital agency and consulting firm, we have the expertise to help you successfully implement Marketo Marketing Automation and CRM. Our experts support you in the following areas:
- Strategic consulting: we analyze your current marketing activities and develop a customized strategy to optimally integrate Marketo into your business processes.
- Technical implementation: Our technical experts ensure that Marketo is seamlessly integrated into your existing IT infrastructure and runs smoothly.
- Training and support: We provide individual training for your team to ensure that all employees are familiar with Marketo and can use the platform to its full potential. In addition, we are always available to answer questions and provide support.
- Data analysis and optimization: We help you continuously analyze and optimize your marketing activities to achieve maximum results and reach your goals.
- Campaign management: Our team supports you in planning, implementing and analyzing your marketing campaigns to effectively address your target groups and generate leads.
Marketo offers numerous benefits for B2B companies that want to automate and optimize their marketing activities:
- Increase efficiency: automate recurring marketing tasks to save time and resources and focus on strategic initiatives.
- Personalization: Leverage customer data and behavioral analytics to create personalized and targeted marketing campaigns that increase your conversion rate.
- Leadgeneration and management: identify and qualify prospects through lead scoring and segmentation to make your sales activities more effective.
- Better customer engagement: With Marketo, you can develop customized communication and engagement strategies to strengthen your customer relationships and build long-term bonds.
- Measurability and analytics: Track the success of your marketing campaigns with comprehensive analytics and reporting to continuously optimize and increase your marketing ROI.
- Integration: Marketo integrates seamlessly with various CRM systems and other business software to ensure a consistent database and efficient processes.
In our many years of working with B2B companies, we have been able to help write numerous success stories. Here are some examples of how our customers have benefited from implementing Marketo Marketing Automation and CRM:
- A mid-market software provider increased its lead generation by 150% and shortened its sales cycles by 30% by using Marketo.
- An industrial components manufacturer achieved a 25% higher open rate and a 20% higher click-through rate by automating its email marketing campaigns.
- An IT services company improved its customer retention by 45% while reducing its marketing costs by 20% by using Marketo.
Implementing Marketo Marketing Automation and CRM can take your B2B business to the next level and help you develop more effective marketing strategies, save time and resources, and achieve better results. Our experts are ready to help you implement and optimize Marketo and work with you on the road to success.